Risk Disclosure Our Role as an Introducing Broker

IntroductionSterling Financial Services (SFS) operates solely as an introducer to platforms that provide various financial services. We do not directly manage client accounts or funds. All financial services offered through introduced platforms carry significant risks that clients should independently assess before engaging.

General Risk Warning
Sterling Financial Services (SFS) does not provide any trading platform or trading advice. Our role is solely to introduce clients to third-party platforms offering financial services. If you choose to trade on any of these platforms, please be aware that you do so at your own discretion and should independently assess all associated risks.

By engaging in trading on introduced platforms, you accept that SFS does not offer guidance on how to trade or which trading strategies to employ. Any decisions to trade should be made based on your own analysis and understanding.

Specific Risks to Consider When Trading on Introduced PlatformsWhen trading through introduced platforms, please keep in mind the following specific risks:

  • Leverage Risks: Margin trading allows you to amplify your position with a small initial deposit. While this can increase potential profits, it equally magnifies the risk of significant losses if the market moves unfavorably.
  • Liquidity Risks: Markets can experience periods of reduced liquidity, making it difficult to enter or exit trades at desired prices. This can increase the volatility of your positions and potentially lead to unexpected losses.
  • Market Fluctuations and Timing: Not all financial instruments are available for 24-hour trading, and pricing can be volatile. Market fluctuations may limit your ability to close trades at desired prices, increasing potential losses.
  • Technology and Operational Risks: Online trading involves reliance on technology, which carries risks such as software and hardware failure, internet disconnection, and other technical issues beyond SFS's control.
  • Counterparty Risks: Each trading platform has its own regulatory status, and it is essential to research the broker's background, regulatory standing, and reliability. SFS cannot be held liable for the performance or compliance of any third-party trading platform.

SFS urges all clients to conduct due diligence, assess their financial situation, and consider consulting with an independent financial advisor before making any trading decisions. Remember, trading in leveraged and margin-based instruments can lead to substantial losses, potentially exceeding your initial deposit. Only trade with capital you can afford to lose.

Risks of Margin-Traded ProductsTrading on margins involves a high level of risk and may result in losses exceeding your initial investment. These risks apply to all margin-traded products, including, but not limited to, Foreign Exchange (forex/FX), Contracts for Difference (CFDs), commodities, indices, options, and equities. Prior to opening an account through SFS, please thoroughly review the complete risk disclosure. By engaging in margin trading, you are speculating on the price movements of underlying financial products, and positions are settled based on the difference between the opening and closing trade prices.

Margin-traded products such as FX and CFDs carry an inherently high level of risk and may not be suitable for all investors. Before trading these instruments, you should carefully consider:

  • Your investment goals, financial situation, and experience level.
  • The potential for loss, including the loss of your entire deposit.

Only trade with funds you can afford to lose. You must fully understand all risks and have the financial resources to meet the margin requirements and potential losses due to adverse price movements.

Leverage and Margin ObligationsMargin trading allows you to control large positions with a smaller initial deposit. While leverage can amplify profits, even a slight unfavorable price movement can result in substantial losses, requiring additional margin deposits to maintain open positions. You are responsible for any losses and may need to deposit more funds to keep positions active.

Market Hours and Trading AvailabilityNot all trades can be opened or closed 24 hours a day. Specific opening and closing times may vary depending on market conditions and liquidity.

Technology and Internet RisksOnline trading carries risks associated with technology, including potential hardware and software failures, internet disconnections, and other technical issues. SFS does not control internet signal strength, equipment configuration, or reliability. Therefore, we cannot be responsible for communication failures, distortions, or delays while trading online.

Disclaimer on Financial Institutions and BrokersSFS solely introduces clients to third-party brokers or financial institutions and is not responsible for their actions or performance. It is each client’s responsibility to carefully assess and select a suitable main broker, regardless of whether the broker is regulated in the UAE or by an offshore authority. Any legal or financial matters arising should be addressed directly with the broker or institution where funds are deposited.

Website and Content Disclaimer
The content on the SFS website (www.sfbme.com) is for informational purposes only and is subject to change without notice. SFS endeavors to maintain accurate information but cannot guarantee its completeness or accuracy. We will not be liable for any loss or damage resulting from reliance on this content or inability to access the website.

No Personal Investment AdviceAll content on the SFS website and social media platforms is intended as general market commentary and does not constitute personal investment advice. Opinions, news, research, analysis, prices, or other information provided are not tailored to individual investment needs. SFS will not be liable for any losses, including loss of profit, arising directly or indirectly from reliance on this information.

Disclaimer

Sterling Financial Services LLC and its associates assume no responsibility for errors, inaccuracies or omissions in these materials. Sterling Financial Services LLC does not warrant the accuracy or completeness of the information, text, graphics, links or other items contained within these materials. Sterling Financial Services LLC shall not be liable for any special, indirect, incidental, or consequential damages, including without limitation losses, lost revenues, or lost profits that may result from these materials. Opinions and estimates constitute our judgment and are subject to change without notice. Past performance is not indicative of future results. Customers should do their own evaluation before taking any trading decision.

Investing in the Financial Markets is a high-risk investment and might not be suitable for everyone.

Applicants must not be U.S. citizens at the time of application. Permanent residents are not eligible.

Introduction only · No client funds held · No investment advice given